Privacy & Data Protection Policy
Effective Date: August 2026
Data Controller: Prop Firm Briefing Ltd (UK Co. No. 17341250)
Registered Office: 167–169 Great Portland Street, Fifth Floor, London, England, W1W 5PF
Contact Email: privacy@propfirmbriefing.com
1. Who We Are
Prop Firm Briefing Ltd operates as a Data Controller under the UK Data Protection Act 2018 and the UK General Data Protection Regulation (UK GDPR). We are responsible for collecting and managing the personal data you provide when visiting our website or subscribing to our email communications.
2. Information We Collect
We collect the following personal data:
- Subscriber Data: Email address, first name, communication preferences, and subscription source when you voluntarily sign up for our newsletter or enter a contest/giveaway.
- Technical & Usage Data: IP address, browser type, location data, and email engagement metrics (e.g. open rates, link clicks) collected via cookies and tracking pixels.
3. Legal Basis for Processing
Under UK GDPR, we process your personal data under the following legal bases:
- Consent (Art. 6(1)(a) UK GDPR): When you opt in to join our email database to receive news, offers, and affiliate promotions. You can withdraw your consent at any time.
- Legitimate Interests (Art. 6(1)(f) UK GDPR): To analyse email engagement, protect our website infrastructure against fraud or security attacks, and optimise our user experience.
4. How We Use Your Data & Affiliate Marketing Emails
When you join our database, we use your email address to send you:
- The Briefing Newsletter: Market news, analysis, and safety audit summaries.
- Promotional Offers & Discounts: Discount codes, account deal alerts, and partner firm promotions containing affiliate links.
- Giveaway Notifications: Updates regarding free accounts or contest entries.
We will never sell, rent, or trade your personal email address to third parties for their independent marketing purposes.
5. Data Retention & Third-Party Service Providers
- Email Service Providers (ESPs): Your data is securely processed using GDPR-compliant third-party email platforms (e.g. Mailchimp, ConvertKit, ActiveCampaign) operating under standard data processing agreements (DPAs).
- Retention: We retain your subscriber information until you unsubscribe or request data erasure.
6. Your Data Rights Under GDPR
As a data subject in the UK or EU (and under applicable US state laws like California’s CCPA), you have the right to:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Erasure (“Right to be Forgotten”): Request that we permanently delete your email and associated record from our database.
- Right to Withdraw Consent / Unsubscribe: Every email we send includes a clear, single-click “Unsubscribe” link in the footer. Clicking this immediately removes you from active marketing lists.
- Right to Object: Object to our processing of your personal data for direct marketing purposes.
To exercise any of these rights, contact us at privacy@propfirmbriefing.com. If you believe we have not resolved a data query satisfactorily, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk.
